Jan-Benedict E. M. Steenkamp
Ph.D. Landbouwuniversiteit Wageningen 1989
Dissertation:
Product Quality : An Investigation into the Concept and how it is Perceived by Consumer
Mathematics Subject Classification: 91—Game theory, economics, social and behavioral sciences
Advisor 1: Matthias Thomas Gerardus Meulenberg
Student:
| Name | School | Year | Descendants |
|---|---|---|---|
| Wedel, Michel | Landbouwuniversiteit Wageningen | 1990 | 7 |
According to our current on-line database, Jan-Benedict Steenkamp has 1 student and 8 descendants.
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